It’s my 12th blogversary! It’s Dirty Dozen time! I mean, literally, here’s a video from D12.
That’s appropriate because I’m an OG blogger from the big burst of fashion blogs that popped up in 2006 and 2007. Some bloggers from that era went big-time and became a proper business, like Style Bubble. Other bloggers moved to Instagram, letting their blogs go dormant or even giving up their URLs entirely — I was clicking on the links in this August 2009 post to see who is still around.
I do miss the tight-knit circle we had, with everyone commenting on each others’ posts and curating a “blog roll” of links to blogger friends. That’s why it makes me happy that I have special connections to a few of my sister OGs. I’m not sure I knew before today that Michelle Haswell of Kingdom of Style shares my blogversary date. She got started a year before me, so she’s celebrating a whopping 13 years of blogging.
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13: UNLUCKY FOR SOME // So guys, Kingdom of Style is 13 years old! Yikes! We are officially one of the longest running blogs IN THE WORLD! Lots of bloggers claim to be one of the original blogs, but in our case it’s actually true! Since 13 is our big number I have shared some outfits from 2013. Lots of colour and print that year. By 2013 I’d had endured 6 of the worst years in my life. From grief, heartbreak, redundancy – it was just one thing piled on top on another and there were moments I truly didn’t think I’d survive, and times I didn’t want to survive, but survive I did. And 2013 was a pretty good year for the blog. We worked with some great brands, the biggest being Louis Vuitton and in 2013 I turned 40. Heres to another 13. I’ve added some more outfits from ‘13 on my Stories too. 🖤
My special connection to Queen Michelle of KoS is that in 2011, she designed the logo that I still use.
People like to offer branding advice these days, whether or not one has asked for it. Changing the logo is always a big thing because … LOOK, WE HAVE CHANGED SOMETHING! WE ARE MODERN NOW! You can see in this Bloomberg article how a bunch of high-end fashion houses changed their heritage logos to something newer, yet more generic. I saw that story, looked at the examples, and thought “Fuck that. I’m keeping Michelle’s logo …”
Another OG blogger is Sheila of Ephemera, who is so gangsta that she still has a Blogspot URL. Damn, girl! Sheila’s been blogging since 2008, but it’s only in the past year that she and I got into the business of trading clothes.
This has led to an escalating mutual admiration society of blog posts and videos. We’re definitely getting into “thank you for the thank you note” territory, and you know what? I don’t care! Sheila, thank you for the blog and jewelry links you posted this month to thank me for the video above.
Despite the name, Judith Boyd’s OG Style Crone blog is a tiny bit younger than Kingdom of Style, Ephemera, and yours truly. Judith launched in 2010. This year, Judith became the face of my jewelry line’s Immortal Style campaign.
Finally, a shout-out to OG “Princess Poochie” (aka Tony) of Shoe Daydreams, who I’ve had the pleasure of meeting in real life. You can find her most easily on Instagram these days, but her blog remains online. As a bonus, her 12th blogversary is exactly two weeks before mine.
If you’re an OG blogger too and we’ve fallen out of touch, please say hi in the comments!