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The Great Pink Hype

December 18, 2008 by WendyB

Guess what! Daddy-funded, 16-year-old fashion “designer” Kira Plastinina will close most of her 12 U.S. stores due to poor demand and the craptastic economy. Now can I stop hearing about her “talent”? An obsession with pink is not “talent.” Kthxbai.


UPDATED TO ADD: A few words from Shophound.

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Filed Under: designers, In the News

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Reader Interactions

Comments

  1. Prunella Jones says

    December 18, 2008 at 10:11 am

    I’m assuming Hello Kitty is her muse?

  2. Isabel says

    December 18, 2008 at 10:19 am

    I KNEW she was destined for failure… Having a rich dad clearly does not mean you will make it as a :designer”.

  3. joblessandjaded says

    December 18, 2008 at 10:23 am

    ha! yes

  4. Sal says

    December 18, 2008 at 10:38 am

    I’m amazed it took THIS long.

  5. Susanna says

    December 18, 2008 at 11:23 am

    I wonder what Teen Vogue will have to say. I still can’t believe they featured her.

  6. lisa says

    December 18, 2008 at 11:28 am

    I’m obsessed with pink too!! Not so much little rich girls who fancy themselves designers though…

  7. -h of candid cool says

    December 18, 2008 at 11:38 am

    cant say i ever heard of her. doesnt look like i missed much

  8. Emily says

    December 18, 2008 at 11:41 am

    true dat. not saying i had more fashion sense at 16, but i didn’t pretend to have my own fashion line.

  9. Little Lj says

    December 18, 2008 at 11:45 am

    Wow, does that include the stores that literally just opened in the last 6 months in NY on like 5th and the one on 34th st? What a waste of time that was!

  10. Miss Janey says

    December 18, 2008 at 11:56 am

    Even the shop looks hideous.

  11. Princess Poochie says

    December 18, 2008 at 12:13 pm

    Prunella – Don’t insult Hello Kitty in that way!

    Thank the lord this is coming to a close! I didn’t like her a year ago and I still don’t like her!

    http://shoedaydreams.blogspot.com/2008/01/new-designer-kira-plastinina.html

    Blech!

    Luv
    Poochie

  12. Make Do Style says

    December 18, 2008 at 12:41 pm

    Mmm well money can’t buy everything!

  13. Ashe Mischief says

    December 18, 2008 at 12:46 pm

    Wendy, you always make me glad to feel so out of the loop. I’m glad I haven’t heard of this child before. Blech.

  14. fashion herald says

    December 18, 2008 at 1:19 pm

    drats, this is really cutting into my 34th Street shopping fun, poor orange juice mogulina! whoever told her she should be in three stores in manhattan was seriously high. this store would have killed in a shopping mall full of teenage girls.

  15. (R)evolver74 says

    December 18, 2008 at 1:23 pm

    Dude, if my daddy gave me $80 mllion I’d do a lot of shit too. Try doing things from the ground up, then we’ll talk.

  16. Alicia/InstantVintage says

    December 18, 2008 at 2:16 pm

    I have no clue who this child is or why she has stores. LOL.

  17. KD says

    December 18, 2008 at 3:06 pm

    I literally just shuddered when I read this. This girl says Paris Hilton is her role model. That makes me sick.

  18. copperoranges says

    December 18, 2008 at 4:50 pm

    i never heard of this girl before!

  19. Dana says

    December 18, 2008 at 4:52 pm

    Jjaja the first comment about Hello Kitty is hillarious!

  20. Duchesse says

    December 18, 2008 at 5:15 pm

    Schadenfreude lives.

  21. lacouturiernyc says

    December 18, 2008 at 5:25 pm

    amen.

    xoxo,
    La C.

  22. Savvy Mode SG says

    December 18, 2008 at 5:42 pm

    well, when your daddy is a billionaire, other little girl play pretend fashion designer while she can turn it into reality. cool for her but bad for investment.

  23. Hanna says

    December 18, 2008 at 6:36 pm

    Looks like not even Papa Plastinin can overcome a breakdown in the world economic systems to keep his princess in fuschia sequins and velour track suits…

  24. enc says

    December 18, 2008 at 8:31 pm

    The truth hits everybody!

  25. La Belette Rouge says

    December 18, 2008 at 8:46 pm

    I didn’t even know she was in business or even who she is. I thought “PinK” belonged to Victoria Secret.

  26. SnapandPrint says

    December 18, 2008 at 9:10 pm

    I have never heard of this girl. I must be lucky since I am not a fan of pink as a clothing colour.

  27. Mona says

    December 18, 2008 at 9:33 pm

    I’ve also never heard of her, which is probably for the better….

    x. Mona

  28. petite and dynamite says

    December 18, 2008 at 9:36 pm

    does he want to adopt me ??

  29. Nina (femme rationale) says

    December 18, 2008 at 10:13 pm

    yeah, unfortunately her clothes are crap. she needs a new design team. and production team.

  30. quoththeraven says

    December 18, 2008 at 10:52 pm

    No matter how many times I see her name, I always pronounce it Plasticina. I guess that says something about my opinion of her.

  31. pistols at dawn says

    December 18, 2008 at 11:25 pm

    She’s really talented at closing stores and handing out pink slips.

  32. emmapeelpants says

    December 19, 2008 at 5:02 am

    Well it’s not a patch on what I was designing on my ultra groovy fashion wheel (ahhh, does anyone remember the joys of the fashion wheel?) when I was about 12.

    Just goes to show money can’t buy you taste, or even a modicum of success!

  33. miss cavendish says

    December 19, 2008 at 6:50 am

    Have you ever been to one of her shops?

  34. PinkPiddyPaws says

    December 19, 2008 at 1:10 pm

    God it would be nice to have more money than sense..oh wait..maybe not. 😉

  35. market publique says

    December 19, 2008 at 2:01 pm

    Oh god! Thank GOD! I saw the store in SoHo and was horrified at the thought of my little sister buying some of those clothes with pink everywhere! She would look like one of those Bratz dolls!
    Little sis, if you are reading this, please stick with H&M and save up for some A.P.C. pieces. Better yet, wear some vintage.
    Also, can we please boycot pastel baby clothes while we're at it?

  36. Skye says

    December 19, 2008 at 2:12 pm

    No surprises there. Depressing though when you think of all the useful things that money could have done.

  37. Fashion_Girl22 says

    December 19, 2008 at 3:40 pm

    I only feel orry for her becasue of her age, but I saw her clothes and they suck o bad it’s unbelivable. Low class/quality doen’t even begin to describe them.

  38. thepreppyprincess says

    December 20, 2008 at 10:00 am

    God love you Miss Wendy… and Princess Poochie… and everyone else.

    We aren’t necessarily reveling in the child’s personal failure (as it wasn’t really hers to begin with), that would be rather churlish.

    However…. we are pleased in a perverse way that the monstrosities are gone. Talk about an abomination on the fashion landscape… ewww! (Everyone should be laughing at the Princess here, for it’s not like a prep is what you would call a fashion maven!)

    Besides, she completely removed the joy from the color pink for us.

    Signed,
    “Bitter, party of one”

    (Heh-heh-heh.)

  39. Meg says

    December 20, 2008 at 11:21 am

    I’m so glad other people didn’t get it, I felt sort of confused when there was constant reportage on her ‘work’. I think if you give people like that attention, they’ll never go away but I guess they hype died down and her 15 minutes are over.

  40. Alya says

    December 20, 2008 at 3:12 pm

    Finally, someone said what I’ve been thinking for so long! I’ve always thought “what is the big deal with those clothes??”

  41. ambika says

    December 22, 2008 at 10:47 am

    I’d never heard of her but the clothes in the Shophound pic look pretty horrible.

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MEET WENDY BRANDES

Award-winning designer of fine jewelry inspired by women's history and pop culture. A former journalist who writes about jewelry, fashion, medieval history, news, feminism, dogs, cats and whatever else is on her mind. Blogging since 2007.
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