Last week, I introduced the first two videos in a series about my new Wendy Brandes Gold, Wendy Brandes Platinum, and Wendy Brandes Silver collections. I’m adding to those with this week’s featured YouTube video about my platinum collection.
If you prefer watching/hearing me talk about platinum while I’m outside, you can check out this video I did for the Platinum Guild trade association in 2016.
In other platinum news, the Wall Street Journal ran a story by Alexander Wexler about platinum in January that I found very interesting. It said that with platinum prices down and fears about a loss of demand for industrial usage, platinum producers are working to create demand for platinum as a luxury metal in India and other countries that have traditionally favored gold jewelry. That’s right, I said “industrial usage.” The Journal article explains that platinum turns up where you might not expect it:
“The metal’s biggest use is in catalytic converters, which scrub diesel and gas emissions from internal-combustion engines.”
Electric cars don’t need catalytic converters … and that’s how the growing popularity of electric cars leads to more platinum jewelry in India, kids!
If you missed last week’s introduction to my new collections, you can catch up now.
The video about Wendy Brandes Gold is here.
Don’t forget to subscribe to my YouTube channel so you don’t miss next week’s video about Wendy Brandes Silver.