{"id":25728,"date":"2014-05-12T15:52:19","date_gmt":"2014-05-12T19:52:19","guid":{"rendered":"http:\/\/wendybrandes.com\/blog\/?p=25728"},"modified":"2014-06-04T14:59:48","modified_gmt":"2014-06-04T18:59:48","slug":"hi-rez-the-rapper-beautiful-struggle-and-wendyb-jewelry","status":"publish","type":"post","link":"https:\/\/www.wendybrandes.com\/blog\/2014\/05\/hi-rez-the-rapper-beautiful-struggle-and-wendyb-jewelry\/","title":{"rendered":"Hi-Rez the Rapper, &#8220;Beautiful Struggle,&#8221; and WendyB Jewelry"},"content":{"rendered":"<p>I&#8217;m always looking for music peeps who I think would look good in Wendy Brandes jewelry designs. Usually, I focus on female performers such as singer\/songwriter <a href=\"http:\/\/wendybrandes.com\/blog\/2014\/04\/jewel-of-the-month-bull-and-bullfighter-maneater-ring\/\" target=\"_blank\">Skylar Grey<\/a> and rapper <a href=\"http:\/\/wendybrandes.com\/blog\/2014\/03\/two-new-custom-necklaces\/\" target=\"_blank\">Gangsta Boo<\/a>, but, last year, a Florida-based dude called Hi-Rez caught my eye (and ear).\u00a0 I can&#8217;t recall what it was that first made me give his music a listen, but I do remember being very amused that his twitter handle at the time was &#8220;Fuck Hi-Rez.&#8221; Beating those haters to the punch!<\/p>\n<p>Whatever it was that inspired me, I checked out 20-year-old Rez&#8217;s<a href=\"http:\/\/www.datpiff.com\/Hi-Rez-Product-Of-My-Environment-mixtape.542573.html\" target=\"_blank\"> five free mixtapes<\/a> and liked what I heard. I also thought Rez (real name: Jesse Friedman, as Rez noted in <a href=\"https:\/\/twitter.com\/HiRezTheRapper\/status\/318156644234166272\" target=\"_blank\">this tweet<\/a>, adding &#8220;what a loser lol&#8221;) had a <a href=\"http:\/\/www.vice.com\/en_ca\/read\/behind-the-scenes-of-hi-rezs-pornhub-music-video-shoot\" target=\"_blank\">good sense of humor<\/a> and a lot of charisma, so I got in touch and we started chit-chatting about what custom-made jewelry might make sense for him. I swear, mere weeks after that conversation, <a href=\"http:\/\/allhiphop.com\/2014\/01\/21\/legendary-hip-hop-label-penalty-relaunches-seeks-artists-producers-and-musicians\/\" target=\"_blank\"> Rez got signed to Penalty Records<\/a>, an indie label that has a distribution deal with <a href=\"http:\/\/www.redmusic.com\/\" target=\"_blank\">Sony&#8217;s RED divison<\/a>. I have crazy timing, because the same thing happened to me a couple of years ago with rapper <a href=\"http:\/\/wendybrandes.com\/blog\/2012\/12\/kanye-west-azealia-banks-a-new-years-resolution\/\" target=\"_blank\">Azealia Banks<\/a>. I hollered at her and, boom! She had a record deal. But I&#8217;m absolutely sure that Rez is going to do much better than Azealia, who was the <a href=\"http:\/\/www.spin.com\/articles\/azealia-banks-spin-issue-story\/\" target=\"_blank\">hot new thing in 2011\/2012<\/a> but then <a href=\"http:\/\/atlantablackstar.com\/2013\/10\/14\/azealia-banks-gives-telling-interview-abusive-past\/\" target=\"_blank\">spent a lot of energy on embarrassing Twitter beefs<\/a> while <a href=\"http:\/\/noisey.vice.com\/en_uk\/blog\/kele-okereke-on-azealia-banks-broke-with-expensive-taste\" target=\"_blank\">her debut major-label album STILL hasn&#8217;t been released<\/a>.\u00a0 In contrast, if you go to Rez&#8217;s <a href=\"https:\/\/twitter.com\/HiRezTheRapper\" target=\"_blank\">Twitter<\/a> these days, he&#8217;s all about business: he&#8217;s promoting his recent tour, his videos and, most of all, his debut EP for Penalty, <em>Beautiful Struggle<\/em>, which comes out tomorrow. Hi-Rez WORKS!<\/p>\n<div id=\"attachment_25733\" style=\"width: 432px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/itunes.apple.com\/us\/album\/beautiful-struggle\/id862826370\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-25733\" class=\"wp-image-25733 size-full\" src=\"http:\/\/wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/hirezalbum.jpg\" alt=\"hirezalbum\" width=\"422\" height=\"422\" srcset=\"https:\/\/www.wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/hirezalbum.jpg 422w, https:\/\/www.wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/hirezalbum-150x150.jpg 150w, https:\/\/www.wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/hirezalbum-300x300.jpg 300w\" sizes=\"auto, (max-width: 422px) 100vw, 422px\" \/><\/a><p id=\"caption-attachment-25733\" class=\"wp-caption-text\">Click here to pre-order from iTunes right now!<\/p><\/div>\n<p>Every rapper needs a <a href=\"http:\/\/wendybrandes.com\/blog\/2012\/06\/the-sulky-necklace-in-action\/\" target=\"_blank\">nameplate necklace<\/a>, so that&#8217;s what Rez and I decided on for his piece.\u00a0 I worked with the logo from his <em>Product of My Environment<\/em> mixtape.<\/p>\n<div id=\"attachment_25734\" style=\"width: 508px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.datpiff.com\/Hi-Rez-Product-Of-My-Environment-mixtape.542573.html\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-25734\" class=\"wp-image-25734\" src=\"http:\/\/wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/hirez1.jpg\" alt=\"hirez1\" width=\"498\" height=\"498\" srcset=\"https:\/\/www.wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/hirez1.jpg 500w, https:\/\/www.wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/hirez1-150x150.jpg 150w, https:\/\/www.wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/hirez1-300x300.jpg 300w\" sizes=\"auto, (max-width: 498px) 100vw, 498px\" \/><\/a><p id=\"caption-attachment-25734\" class=\"wp-caption-text\">Click to download the mixtape.<\/p><\/div>\n<p>We wanted Rez&#8217;s nameplate to be big enough to be visible from stage &#8230; but not big enough to be visible from space <em>a la<\/em> <a href=\"http:\/\/www.mtv.com\/photos\/bling-auction-hip-hops-crown-jewels\/1595601\/3197542\/photo.jhtml#3197542\" target=\"_blank\">Lil Jon&#8217;s Crunk Ain&#8217;t Dead chain<\/a>. I showed Rez a wax model of the pendant so he could approve the size before I did any work in metal.<\/p>\n<div id=\"attachment_25735\" style=\"width: 508px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-25735\" class=\"wp-image-25735 size-full\" src=\"http:\/\/wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/waxmodelresize.jpg\" alt=\"waxmodelresize\" width=\"498\" height=\"374\" srcset=\"https:\/\/www.wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/waxmodelresize.jpg 498w, https:\/\/www.wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/waxmodelresize-300x225.jpg 300w\" sizes=\"auto, (max-width: 498px) 100vw, 498px\" \/><p id=\"caption-attachment-25735\" class=\"wp-caption-text\">The wax model next to my dry-looking hand.<\/p><\/div>\n<p>A lot of nameplate necklaces are done in script, so all the letters are attached. The jeweler recreates the script and puts it on a chain. Easy! But, as you can see from the mixtape art, the block letters in Rez&#8217;s font are all separate from each other, so I had to be a little more creative when turning this into a necklace. For a start, I put a rectangular border around the name. Then, if you look closely,you&#8217;ll see that each character is attached to the border and the neighboring characters by material that is recessed so that it won&#8217;t compete with or look like a part of the letters. You can see it best around the hyphen in this close-up of the wax model.<\/p>\n<div id=\"attachment_25736\" style=\"width: 508px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/waxhirez.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-25736\" class=\"wp-image-25736\" src=\"http:\/\/wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/waxhirez.jpg\" alt=\"waxhirez\" width=\"498\" height=\"374\" srcset=\"https:\/\/www.wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/waxhirez.jpg 1024w, https:\/\/www.wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/waxhirez-300x225.jpg 300w\" sizes=\"auto, (max-width: 498px) 100vw, 498px\" \/><\/a><p id=\"caption-attachment-25736\" class=\"wp-caption-text\">Another look at the wax model. Click to enlarge.<\/p><\/div>\n<p>When I asked Rez what chain length he wanted, he told me he would like something that worked well with these necklaces.<\/p>\n<div id=\"attachment_25737\" style=\"width: 508px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-25737\" class=\"wp-image-25737\" src=\"http:\/\/wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/reznecklaces.jpg\" alt=\"reznecklaces\" width=\"498\" height=\"664\" srcset=\"https:\/\/www.wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/reznecklaces.jpg 768w, https:\/\/www.wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/reznecklaces-225x300.jpg 225w\" sizes=\"auto, (max-width: 498px) 100vw, 498px\" \/><p id=\"caption-attachment-25737\" class=\"wp-caption-text\">Hi-Rez&#8217;s other necklaces.<\/p><\/div>\n<p>He also gave me this great description: &#8220;Not gangster long, but not cut-throat short.&#8221;\u00a0 I immediately <em>knew<\/em> that was 28 inches.<\/p>\n<p>Here is a close-up of the final product &#8230;<\/p>\n<div id=\"attachment_25738\" style=\"width: 508px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-25738\" class=\"wp-image-25738\" src=\"http:\/\/wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/hi-rez-resize.jpg\" alt=\"hi rez - resize\" width=\"498\" height=\"361\" srcset=\"https:\/\/www.wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/hi-rez-resize.jpg 1000w, https:\/\/www.wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/hi-rez-resize-300x217.jpg 300w\" sizes=\"auto, (max-width: 498px) 100vw, 498px\" \/><p id=\"caption-attachment-25738\" class=\"wp-caption-text\">Hi-Rez&#8217;s nameplate by Wendy Brandes.<\/p><\/div>\n<p>&#8230; and here is Hi-Rez with his new chain right after it arrived.<\/p>\n<div id=\"attachment_25739\" style=\"width: 430px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/twitter.com\/HiRezTheRapper\/status\/463432893944324096\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-25739\" class=\"wp-image-25739 size-full\" src=\"http:\/\/wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/hi-rez-with-chain.jpg\" alt=\"hi-rez with chain\" width=\"420\" height=\"554\" srcset=\"https:\/\/www.wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/hi-rez-with-chain.jpg 420w, https:\/\/www.wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/hi-rez-with-chain-227x300.jpg 227w\" sizes=\"auto, (max-width: 420px) 100vw, 420px\" \/><\/a><p id=\"caption-attachment-25739\" class=\"wp-caption-text\">Via Hi-Rez&#8217;s Twitter.<\/p><\/div>\n<p>I do think it works well with the necklaces he already had.<\/p>\n<div id=\"attachment_25740\" style=\"width: 508px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/twitter.com\/HiRezTheRapper\/status\/464857435245928448\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-25740\" class=\"wp-image-25740\" src=\"http:\/\/wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/hirezbarechest.jpg\" alt=\"hirezbarechest\" width=\"498\" height=\"747\" srcset=\"https:\/\/www.wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/hirezbarechest.jpg 600w, https:\/\/www.wendybrandes.com\/blog\/wp-content\/uploads\/2014\/05\/hirezbarechest-200x300.jpg 200w\" sizes=\"auto, (max-width: 498px) 100vw, 498px\" \/><\/a><p id=\"caption-attachment-25740\" class=\"wp-caption-text\">Via Hi-Rez&#8217;s Twitter.<\/p><\/div>\n<p>Rez was great to work with &#8212; I look forward to upgrading his necklace to diamonds when he gets the big success he deserves! Check him out in action in his video for &#8220;Murda,&#8221; which was released yesterday, ahead of the EP&#8217;s drop.<\/p>\n<p><center><iframe loading=\"lazy\" src=\"\/\/www.youtube.com\/embed\/DGRsWc24UPs\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/center><\/p>\n<p>And, if you like rap, don&#8217;t forget to <a href=\"https:\/\/itunes.apple.com\/us\/album\/beautiful-struggle\/id862826370\" target=\"_blank\">pre-order <em>Beautiful Struggle<\/em><\/a>, out tomorrow! <\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;m always looking for music peeps who I think would look good in Wendy Brandes jewelry designs. Usually, I focus on female performers such as singer\/songwriter Skylar Grey and rapper Gangsta Boo, but, last year, a Florida-based dude called Hi-Rez caught my eye (and ear).\u00a0 I can&#8217;t recall what it was that first made me&#8230;<\/p>\n<p><a class=\"more-link\" href=\"https:\/\/www.wendybrandes.com\/blog\/2014\/05\/hi-rez-the-rapper-beautiful-struggle-and-wendyb-jewelry\/\">Read More &raquo;<\/a><\/p>\n","protected":false},"author":2,"featured_media":25733,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[10,341,653,42],"tags":[],"class_list":["post-25728","post","type-post","status-publish","format-standard","has-post-thumbnail","category-celebrities","category-custom-work","category-hi-rez-the-rapper","category-music","entry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.wendybrandes.com\/blog\/wp-json\/wp\/v2\/posts\/25728","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.wendybrandes.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.wendybrandes.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.wendybrandes.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wendybrandes.com\/blog\/wp-json\/wp\/v2\/comments?post=25728"}],"version-history":[{"count":19,"href":"https:\/\/www.wendybrandes.com\/blog\/wp-json\/wp\/v2\/posts\/25728\/revisions"}],"predecessor-version":[{"id":25758,"href":"https:\/\/www.wendybrandes.com\/blog\/wp-json\/wp\/v2\/posts\/25728\/revisions\/25758"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.wendybrandes.com\/blog\/wp-json\/wp\/v2\/media\/25733"}],"wp:attachment":[{"href":"https:\/\/www.wendybrandes.com\/blog\/wp-json\/wp\/v2\/media?parent=25728"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.wendybrandes.com\/blog\/wp-json\/wp\/v2\/categories?post=25728"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.wendybrandes.com\/blog\/wp-json\/wp\/v2\/tags?post=25728"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}